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Posts Tagged ‘product placement’

Josie and the Pussycats

Wednesday, March 8th, 2017

Before Riverdale, before the Marvel Cinematic Universe, before Christopher Nolan Batman, before 9-11 even, there was a different type of comic book movie: JOSIE AND THE PUSSYCATS. Inspired by the Archie comic book and Hanna-Barbera cartoon, writer/directors Harry Elfont & Deborah Kaplan told a goofy version of the little-rock-‘n-roll-band-tested-by-overnight-superstardom story.

Actually maybe we should forget about comics and consider this timeline: it was a year before American Idol started. The Spice Girls had packed it up the year before. NSYNC and Backstreet Boys were still popular. The movie seems to offer the Pussycats as a refreshing alternative for teenage girls to obsess over instead of boy bands, but it should be noted that Destiny’s Child, Alicia Keys, Jennifer Lopez, Janet Jackson, Brandy, Madonna, Mary J. Blige, Pink, and Aaliyah (plus Britney Spears and Jessica Simpson) all had hits that year. But I guess the Pussycats do stand out by playing instruments. Their songs are kind of sassy pop punk, not good in my opinion but not as intolerable as some in-movie music. (read the rest of this shit…)

VERN has been reviewing movies since 1999 and is the author of the books SEAGALOGY: A STUDY OF THE ASS-KICKING FILMS OF STEVEN SEAGAL, YIPPEE KI-YAY MOVIEGOER!: WRITINGS ON BRUCE WILLIS, BADASS CINEMA AND OTHER IMPORTANT TOPICS and NIKETOWN: A NOVEL. His horror-action novel WORM ON A HOOK will arrive later this year.

Foodfight!

Tuesday, June 17th, 2014

tn_foodfightWith the critical and commercial success of THE LEGO® MOVIE, Hollywood and corporate America are hard at work trying to figure out what other consumer products and trademarked property brands they can get away with adapting into feature film franchises. Recently for example we heard about plans for a movie based on Barbie dolls and even one based on Marshmallow Peeps candy. CHEETOS: RISE OF CHESTER and REVENGE OF THE NERDS™ CANDY can’t be far behind.

While THE LEGO® MOVIE is the most brazen product placement movie to be accepted by society, it is not the first one to be made. The innovator in this field is 2012’s computer animated feature FOODFIGHT!, the directorial debut of TRUE LIES and MORTAL KOMBAT executive producer Lawrence Kasanoff, who’d already helped pave the way for the hit  movie with a number of Lego®-based animated TV shows. (read the rest of this shit…)

VERN has been reviewing movies since 1999 and is the author of the books SEAGALOGY: A STUDY OF THE ASS-KICKING FILMS OF STEVEN SEAGAL, YIPPEE KI-YAY MOVIEGOER!: WRITINGS ON BRUCE WILLIS, BADASS CINEMA AND OTHER IMPORTANT TOPICS and NIKETOWN: A NOVEL. His horror-action novel WORM ON A HOOK will arrive later this year.