“I don’t much like the lift, I prefer to take the stairs, it’s much safer.”
July 3, 1985
THE LIFT (DE LIFT) is a 1983 Dutch horror film, the feature debut of music video, TV and short film director Dick Maas, who would later direct AMSTERDAMNED. According to The New York Times it played the Waverly starting July 3rd, but I don’t know if it played other cities on that day, or later, or what. It was not in the top 25 at the box office for that weekend, which means it made less than the $2,723 that MOVERS & SHAKERS starring Walter Matthau made on the one screen it had left in its tenth week. So, as with WARRIORS OF THE WIND and THE STUFF earlier in this series, I’m unsure about the exact time and size of the release, but there’s enough evidence to be convinced it was played on some screens in the Summer of 1985.
So this was a season when adventurous filmgoers in certain American cities might’ve been able to see horror movies about killer yogurt and a killer elevator. THE STUFF treated its concept with a straight face, but there were jokes, and some very clear satire. I will trust the various reviews of the time that THE LIFT is a black comedy, but to me it plays serious.